KERIN, R. A. (2001). Strategic Marketing Problems: Cases and Comments, 9th. Ed. Prentice Hall, Inc.
Chicago Style (17th ed.) CitationKERIN, Roger A. Strategic Marketing Problems: Cases and Comments, 9th. Ed. Prentice Hall, Inc, 2001.
MLA (8th ed.) CitationKERIN, Roger A. Strategic Marketing Problems: Cases and Comments, 9th. Ed. Prentice Hall, Inc, 2001.
Warning: These citations may not always be 100% accurate.