APA (7th ed.) Citation

LOVELOCK, C. H. (2004). Services Marketing; Managing People, Technology, Strategy, 5th Ed. Pearson/Prentice Hall.

Chicago Style (17th ed.) Citation

LOVELOCK, Christopher H. Services Marketing; Managing People, Technology, Strategy, 5th Ed. Pearson/Prentice Hall, 2004.

MLA (8th ed.) Citation

LOVELOCK, Christopher H. Services Marketing; Managing People, Technology, Strategy, 5th Ed. Pearson/Prentice Hall, 2004.

Warning: These citations may not always be 100% accurate.