ZALTMAN, G. (2003). How Customers Think: Essential Insights Into the MInd of The Market. Harvard Business School.
Chicago Style (17th ed.) CitationZALTMAN, Gerald. How Customers Think: Essential Insights Into the MInd of The Market. Harvard Business School, 2003.
MLA (8th ed.) CitationZALTMAN, Gerald. How Customers Think: Essential Insights Into the MInd of The Market. Harvard Business School, 2003.
Warning: These citations may not always be 100% accurate.