APA (7th ed.) Citation

PETER, J. P. (2008). Consumer Behavior and Marketing Strategy, 8th Ed. McGraw-Hill.

Chicago Style (17th ed.) Citation

PETER, J. Paul. Consumer Behavior and Marketing Strategy, 8th Ed. McGraw-Hill, 2008.

MLA (8th ed.) Citation

PETER, J. Paul. Consumer Behavior and Marketing Strategy, 8th Ed. McGraw-Hill, 2008.

Warning: These citations may not always be 100% accurate.