CARTHY, M. J. (1987). BASIC MARKETING. Irwin.
Chicago Style (17th ed.) CitationCARTHY, Mc Jerome. BASIC MARKETING. Irwin, 1987.
MLA (8th ed.) CitationCARTHY, Mc Jerome. BASIC MARKETING. Irwin, 1987.
Warning: These citations may not always be 100% accurate.