GILSON, C. (1980). Advertising Concepts & Strategies Christhoper Gilson And Harold W. Berkman. Random House.
Čikaški stil citiranja (17. izdanje)GILSON, Christhoper. Advertising Concepts & Strategies Christhoper Gilson And Harold W. Berkman. Random House, 1980.
MLA način citiranja (8. izdanje)GILSON, Christhoper. Advertising Concepts & Strategies Christhoper Gilson And Harold W. Berkman. Random House, 1980.
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