Cita APA (7a ed.)

AAKER, D. A. (1987). Advertising Management David A Aaker And John G Myers. Prentice Hall.

Cita Chicago Style (17a ed.)

AAKER, David A. Advertising Management David A Aaker And John G Myers. Prentice Hall, 1987.

Cita MLA (8a ed.)

AAKER, David A. Advertising Management David A Aaker And John G Myers. Prentice Hall, 1987.