SHIMP, T. A. (1997). Advertising, Promotion, And Supplemental Aspects Of Integrad Marketing Communications. The Dryden Press.
Chicago Style aipamenaSHIMP, Terence A. Advertising, Promotion, And Supplemental Aspects Of Integrad Marketing Communications. The Dryden Press, 1997.
MLA aipamenaSHIMP, Terence A. Advertising, Promotion, And Supplemental Aspects Of Integrad Marketing Communications. The Dryden Press, 1997.
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