Advertising, Promotion, And Supplemental Aspects Of Integrad Marketing Communications
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| Language: | Asing |
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The Dryden Press
1997
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oai:lib.uajy.ac.id:0000000425 |
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oai:lib.uajy.ac.id:00000004251999-12-28 07:44:12.000Advertising, Promotion, And Supplemental Aspects Of Integrad Marketing CommunicationsSHIMP, Terence A.MARKETING COMMUNICATIONThe Dryden Press1997Umumxxiv, 589 p. il.,glos.,ind. 26658.45 Shi aAsinghttps://siquest.uajy.ac.id/description/0000000425 |
| institution |
Universitas Atma Jaya Yogyakarta |
| collection |
Perpustakaan Yogyakarta |
| language |
Asing |
| topic |
MARKETING COMMUNICATION |
| spellingShingle |
MARKETING COMMUNICATION SHIMP, Terence A. Advertising, Promotion, And Supplemental Aspects Of Integrad Marketing Communications |
| description |
|
| format |
Umum |
| author |
SHIMP, Terence A. |
| author_facet |
SHIMP, Terence A. |
| author_sort |
SHIMP, Terence A. |
| title |
Advertising, Promotion, And Supplemental Aspects Of Integrad Marketing Communications |
| title_short |
Advertising, Promotion, And Supplemental Aspects Of Integrad Marketing Communications |
| title_full |
Advertising, Promotion, And Supplemental Aspects Of Integrad Marketing Communications |
| title_fullStr |
Advertising, Promotion, And Supplemental Aspects Of Integrad Marketing Communications |
| title_full_unstemmed |
Advertising, Promotion, And Supplemental Aspects Of Integrad Marketing Communications |
| title_sort |
advertising, promotion, and supplemental aspects of integrad marketing communications |
| physical |
xxiv, 589 p. il.,glos.,ind. 26 |
| publisher |
The Dryden Press |
| publishDate |
1997 |
| callnumber-raw |
658.45 Shi a |
| callnumber-search |
658.45 Shi a |
| _version_ |
1740827845541756928 |