McCARTHY, E. J. (1992). Applications In Basic Marketing Clippings From The Popular Business Press E. Jerome Mccarthy. Irwin.
Citace podle Chicago (17th ed.)McCARTHY, E. Jerome. Applications In Basic Marketing Clippings From The Popular Business Press E. Jerome Mccarthy. Irwin, 1992.
Citace podle MLA (8th ed.)McCARTHY, E. Jerome. Applications In Basic Marketing Clippings From The Popular Business Press E. Jerome Mccarthy. Irwin, 1992.
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