McCARTHY, E. J. (1992). Applications In Basic Marketing Clippings From The Popular Business Press E. Jerome Mccarthy. Irwin.
Čikaški stil citiranja (17. izdanje)McCARTHY, E. Jerome. Applications In Basic Marketing Clippings From The Popular Business Press E. Jerome Mccarthy. Irwin, 1992.
MLA način citiranja (8. izdanje)McCARTHY, E. Jerome. Applications In Basic Marketing Clippings From The Popular Business Press E. Jerome Mccarthy. Irwin, 1992.
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