APA (7th ed.) Citation

McCARTHY, E. J. (1981). Basic Marketing A Managerial Approach E . Jerome Mccarthy And Andrew A. Brogowicz. Richard D. Irwin.

Chicago Style (17th ed.) Citation

McCARTHY, E. Jerome. Basic Marketing A Managerial Approach E . Jerome Mccarthy And Andrew A. Brogowicz. Richard D. Irwin, 1981.

MLA (8th ed.) Citation

McCARTHY, E. Jerome. Basic Marketing A Managerial Approach E . Jerome Mccarthy And Andrew A. Brogowicz. Richard D. Irwin, 1981.

Warning: These citations may not always be 100% accurate.