McCARTHY, E. J. (1981). Basic Marketing A Managerial Approach E . Jerome Mccarthy And Andrew A. Brogowicz. Richard D. Irwin.
Lua i Stíl Chicago (17ú heag.)McCARTHY, E. Jerome. Basic Marketing A Managerial Approach E . Jerome Mccarthy And Andrew A. Brogowicz. Richard D. Irwin, 1981.
Lua MLA (8ú heag.)McCARTHY, E. Jerome. Basic Marketing A Managerial Approach E . Jerome Mccarthy And Andrew A. Brogowicz. Richard D. Irwin, 1981.
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