Czepiel, J. A. (1992). Competitive Marketing Strategy. Prentice - Hall.
Chicago Style (17th ed.) CitationCzepiel, John A. Competitive Marketing Strategy. Prentice - Hall, 1992.
Cita MLACzepiel, John A. Competitive Marketing Strategy. Prentice - Hall, 1992.
Atenció: Aquestes cites poden no estar 100% correctes.