APA (7th ed.) Citation

PETER, J. P. (1993). Consumer Behavior And Marketing Strategy J. Paul Peter And Jerry C. Olson. Richard D. Irwin.

Chicago Style (17th ed.) Citation

PETER, J. Paul. Consumer Behavior And Marketing Strategy J. Paul Peter And Jerry C. Olson. Richard D. Irwin, 1993.

MLA (8th ed.) Citation

PETER, J. Paul. Consumer Behavior And Marketing Strategy J. Paul Peter And Jerry C. Olson. Richard D. Irwin, 1993.

Warning: These citations may not always be 100% accurate.