PETER, J. P. (1993). Consumer Behavior And Marketing Strategy J. Paul Peter And Jerry C. Olson. Richard D. Irwin.
Lua i Stíl Chicago (17ú heag.)PETER, J. Paul. Consumer Behavior And Marketing Strategy J. Paul Peter And Jerry C. Olson. Richard D. Irwin, 1993.
Lua MLA (8ú heag.)PETER, J. Paul. Consumer Behavior And Marketing Strategy J. Paul Peter And Jerry C. Olson. Richard D. Irwin, 1993.
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