Cita APA (7a ed.)

HOWARD, J. A. (1989). Consumer Behavior In Marketing Strategy. Prentice-Hall.

Cita Chicago Style (17a ed.)

HOWARD, John A. Consumer Behavior In Marketing Strategy. Prentice-Hall, 1989.

Cita MLA (8a ed.)

HOWARD, John A. Consumer Behavior In Marketing Strategy. Prentice-Hall, 1989.