McCARTHY, E. J. (1993). Dasar-dasar Pemasaran <essentials Of Marketing> E. Jerome Mccarthy & William D. Perreault, Jr. Ph.d. Erlangga.
Dyfyniad Arddull ChicagoMcCARTHY, E. Jerome. Dasar-dasar Pemasaran <essentials Of Marketing> E. Jerome Mccarthy & William D. Perreault, Jr. Ph.d. Erlangga, 1993.
Dyfyniad MLAMcCARTHY, E. Jerome. Dasar-dasar Pemasaran <essentials Of Marketing> E. Jerome Mccarthy & William D. Perreault, Jr. Ph.d. Erlangga, 1993.
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