APA (7th ed.) Citation

McCARTHY, E. J. (1991). Essentials Of Marketing E. Jeromi Mccarthy, William D. Perreant. Irwin.

Chicago Style (17th ed.) Citation

McCARTHY, E. Jerome. Essentials Of Marketing E. Jeromi Mccarthy, William D. Perreant. Irwin, 1991.

MLA (8th ed.) Citation

McCARTHY, E. Jerome. Essentials Of Marketing E. Jeromi Mccarthy, William D. Perreant. Irwin, 1991.

Warning: These citations may not always be 100% accurate.