APA (7th ed.) Citation

STANTON, W. J. (1994). Fundamentals Of Marketing William J. Stanton, Michael J. Etzal And Bruce J. Walker. McGraw-Hill.

Chicago Style (17th ed.) Citation

STANTON, William J. Fundamentals Of Marketing William J. Stanton, Michael J. Etzal And Bruce J. Walker. McGraw-Hill, 1994.

MLA (8th ed.) Citation

STANTON, William J. Fundamentals Of Marketing William J. Stanton, Michael J. Etzal And Bruce J. Walker. McGraw-Hill, 1994.