Παραπομπή σε μορφή APA (7η εκδ.)

Cundiff, E. W. (1977). Fundamentals Of Modern Marketing Edward W. Cundiff, Richard R. Still, Norman A. P. Govani. Prentice-Hall of India.

Παραπομπή σε μορφή Chicago (17η εκδ.)

Cundiff, Edward W. Fundamentals Of Modern Marketing Edward W. Cundiff, Richard R. Still, Norman A. P. Govani. Prentice-Hall of India, 1977.

Παραπομπή σε μορφή MLA (8th εκδ.)

Cundiff, Edward W. Fundamentals Of Modern Marketing Edward W. Cundiff, Richard R. Still, Norman A. P. Govani. Prentice-Hall of India, 1977.