SCHULTS, D. E. (1996). Integrated Marketing Communications Don E. Schultz, Stanley I. Tannenbaum, Robert F. Lauterbon. NTC Business Books.
Cita Chicago Style (17a ed.)SCHULTS, Don E. Integrated Marketing Communications Don E. Schultz, Stanley I. Tannenbaum, Robert F. Lauterbon. NTC Business Books, 1996.
Cita MLA (8a ed.)SCHULTS, Don E. Integrated Marketing Communications Don E. Schultz, Stanley I. Tannenbaum, Robert F. Lauterbon. NTC Business Books, 1996.
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