WILLIAMS, M. (1994). Interactive Marketing How To Use Integrated Offer-driven Advertising, Database Marketing And Sales Promotion To Create Maximum Action Martin Williams. Prentice-Hall of Australia.
Παραπομπή σε μορφή Chicago (17η εκδ.)WILLIAMS, Martin. Interactive Marketing How To Use Integrated Offer-driven Advertising, Database Marketing And Sales Promotion To Create Maximum Action Martin Williams. Prentice-Hall of Australia, 1994.
Παραπομπή σε μορφή MLA (8th εκδ.)WILLIAMS, Martin. Interactive Marketing How To Use Integrated Offer-driven Advertising, Database Marketing And Sales Promotion To Create Maximum Action Martin Williams. Prentice-Hall of Australia, 1994.
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