Cita APA (7a ed.)

(1985). Marketing Handbook Vol.ii Marketing Management Edited By Edwin E. Bobrow And Mark David Bobrow. Don Jones-Irwin.

Cita Chicago Style (17a ed.)

Marketing Handbook Vol.ii Marketing Management Edited By Edwin E. Bobrow And Mark David Bobrow. Don Jones-Irwin, 1985.

Cita MLA (8a ed.)

Marketing Handbook Vol.ii Marketing Management Edited By Edwin E. Bobrow And Mark David Bobrow. Don Jones-Irwin, 1985.