KOTLER, P. (1994). Marketing Management Analysis, Planning, Implementation And Control Philip Kotler. Prentice-Hall.
Chicago (17e ed.) BronvermeldingKOTLER, Philip. Marketing Management Analysis, Planning, Implementation And Control Philip Kotler. Prentice-Hall, 1994.
MLA (8e ed.) BronvermeldingKOTLER, Philip. Marketing Management Analysis, Planning, Implementation And Control Philip Kotler. Prentice-Hall, 1994.
Let op: Deze citaties zijn niet altijd 100% accuraat.