ASSAEL, H. (1990). Marketing Principles And Strategy Henry Assael. The Dryden.
Chicago Style (17th ed.) CitationASSAEL, Henry. Marketing Principles And Strategy Henry Assael. The Dryden, 1990.
MLA (8th ed.) CitationASSAEL, Henry. Marketing Principles And Strategy Henry Assael. The Dryden, 1990.
Warning: These citations may not always be 100% accurate.