APA (7th ed.) Citation

WALKER, o. C. (1992). Marketing Strategy Planning And Implementation / Orville C. Walker. Richard D. Irwin.

Chicago Style (17th ed.) Citation

WALKER, orville C. Marketing Strategy Planning And Implementation / Orville C. Walker. Richard D. Irwin, 1992.

MLA (8th ed.) Citation

WALKER, orville C. Marketing Strategy Planning And Implementation / Orville C. Walker. Richard D. Irwin, 1992.

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