APA (7th ed.) Citation

ALLEN, P. (1977). Marketing Techniques For Analysis And Control Peter Allen. Macdonald and Evans.

Chicago Style (17th ed.) Citation

ALLEN, Peter. Marketing Techniques For Analysis And Control Peter Allen. Macdonald and Evans, 1977.

MLA (8th ed.) Citation

ALLEN, Peter. Marketing Techniques For Analysis And Control Peter Allen. Macdonald and Evans, 1977.

Warning: These citations may not always be 100% accurate.