ALLEN, P. (1977). Marketing Techniques For Analysis And Control Peter Allen. Macdonald and Evans.
Čikaški stil citiranja (17. izdanje)ALLEN, Peter. Marketing Techniques For Analysis And Control Peter Allen. Macdonald and Evans, 1977.
MLA način citiranja (8. izdanje)ALLEN, Peter. Marketing Techniques For Analysis And Control Peter Allen. Macdonald and Evans, 1977.
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