Cita APA (7a ed.)

KEEGAN, W. J. (1995). Marketing Warren J. Keegan, Sandra E. Moriarity, Thomas R. Duncan. Prentice-Hall International,In.

Cita Chicago Style (17a ed.)

KEEGAN, Warren J. Marketing Warren J. Keegan, Sandra E. Moriarity, Thomas R. Duncan. Prentice-Hall International,In, 1995.

Cita MLA (8a ed.)

KEEGAN, Warren J. Marketing Warren J. Keegan, Sandra E. Moriarity, Thomas R. Duncan. Prentice-Hall International,In, 1995.