Cita APA (7a ed.)

Rapp, S. (1987). Maximarketing The New Direction In Advertising, Promotion , And Marketing Strategy Stan Rapp And Thomas L. Collins. McGraw-Hill.

Cita Chicago Style (17a ed.)

Rapp, Stan. Maximarketing The New Direction In Advertising, Promotion , And Marketing Strategy Stan Rapp And Thomas L. Collins. McGraw-Hill, 1987.

Cita MLA (8a ed.)

Rapp, Stan. Maximarketing The New Direction In Advertising, Promotion , And Marketing Strategy Stan Rapp And Thomas L. Collins. McGraw-Hill, 1987.