Cita APA (7a ed.)

KERNAN, J. B. Perspective In Marketing Theory Jerome B. Kernan Dan Montrose S. Sommers. Appleton - Century Grofts.

Cita Chicago Style (17a ed.)

KERNAN, Jerome B. Perspective In Marketing Theory Jerome B. Kernan Dan Montrose S. Sommers. Appleton - Century Grofts.

Cita MLA (8a ed.)

KERNAN, Jerome B. Perspective In Marketing Theory Jerome B. Kernan Dan Montrose S. Sommers. Appleton - Century Grofts.

Precaución: Estas citas no son 100% exactas.