APA način citiranja (7. izdanje)

(1992). Readings In Marketing Management Edited By Philip Kotler; Keith K.cox. Prentice-Hall.

Čikaški stil citiranja (17. izdanje)

Readings In Marketing Management Edited By Philip Kotler; Keith K.cox. Prentice-Hall, 1992.

MLA način citiranja (8. izdanje)

Readings In Marketing Management Edited By Philip Kotler; Keith K.cox. Prentice-Hall, 1992.