CLANCY, K. J. (1994). Simulated Test Marketing Technology For Launching Succesful New Products Kevin J. Clancy Robert S. Shulman, Marianne M. Wolf. Lexington Books.
Chicago-Zitierstil (17. Ausg.)CLANCY, Kevin J. Simulated Test Marketing Technology For Launching Succesful New Products Kevin J. Clancy Robert S. Shulman, Marianne M. Wolf. Lexington Books, 1994.
MLA-Zitierstil (8. Ausg.)CLANCY, Kevin J. Simulated Test Marketing Technology For Launching Succesful New Products Kevin J. Clancy Robert S. Shulman, Marianne M. Wolf. Lexington Books, 1994.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.