Simulated Test Marketing Technology For Launching Succesful New Products Kevin J. Clancy Robert S. Shulman, Marianne M. Wolf
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| Format: | Umum |
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Lexington Books
1994
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oai:lib.uajy.ac.id:00000133951999-12-28 07:47:19.000Simulated Test Marketing Technology For Launching Succesful New Products Kevin J. Clancy Robert S. Shulman, Marianne M. WolfCLANCY, Kevin JMARKETING COMPUTER SIMULATIONLexington Books1994Umumxiii, 306 p bib.; ind. 24 cm658.800 285 cla sAsinghttps://siquest.uajy.ac.id/description/0000013395 |
| institution |
Universitas Atma Jaya Yogyakarta |
| collection |
Perpustakaan Yogyakarta |
| language |
Asing |
| topic |
MARKETING COMPUTER SIMULATION |
| spellingShingle |
MARKETING COMPUTER SIMULATION CLANCY, Kevin J Simulated Test Marketing Technology For Launching Succesful New Products Kevin J. Clancy Robert S. Shulman, Marianne M. Wolf |
| description |
|
| format |
Umum |
| author |
CLANCY, Kevin J |
| author_facet |
CLANCY, Kevin J |
| author_sort |
CLANCY, Kevin J |
| title |
Simulated Test Marketing Technology For Launching Succesful New Products Kevin J. Clancy Robert S. Shulman, Marianne M. Wolf |
| title_short |
Simulated Test Marketing Technology For Launching Succesful New Products Kevin J. Clancy Robert S. Shulman, Marianne M. Wolf |
| title_full |
Simulated Test Marketing Technology For Launching Succesful New Products Kevin J. Clancy Robert S. Shulman, Marianne M. Wolf |
| title_fullStr |
Simulated Test Marketing Technology For Launching Succesful New Products Kevin J. Clancy Robert S. Shulman, Marianne M. Wolf |
| title_full_unstemmed |
Simulated Test Marketing Technology For Launching Succesful New Products Kevin J. Clancy Robert S. Shulman, Marianne M. Wolf |
| title_sort |
simulated test marketing technology for launching succesful new products kevin j. clancy robert s. shulman, marianne m. wolf |
| physical |
xiii, 306 p bib.; ind. 24 cm |
| publisher |
Lexington Books |
| publishDate |
1994 |
| callnumber-raw |
658.800 285 cla s |
| callnumber-search |
658.800 285 cla s |
| _version_ |
1740836113651597312 |