Simulated Test Marketing Technology For Launching Succesful New Products Kevin J. Clancy Robert S. Shulman, Marianne M. Wolf

Simulated Test Marketing Technology For Launching Succesful New Products Kevin J. Clancy Robert S. Shulman, Marianne M. Wolf

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Detalles Bibliográficos
Autor Principal:	CLANCY, Kevin J
Formato:	Umum
Idioma:	Asing
Publicado:	Lexington Books 1994
Subjects:	MARKETING COMPUTER SIMULATION
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