Social Marketing Strategies For Changing Public Behavior Philip Kotler, Eduardo L. Roberto

Social Marketing Strategies For Changing Public Behavior Philip Kotler, Eduardo L. Roberto

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Bibliographic Details
Main Author: KOTLER, Philip
Format: Umum
Language:Asing
Published: the Free Press 1989
Subjects:
MARKETING
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id oai:lib.uajy.ac.id:0000013613
record_format oai_dc
spelling oai:lib.uajy.ac.id:00000136132018-03-20 00:00:00.000Social Marketing Strategies For Changing Public Behavior Philip Kotler, Eduardo L. RobertoKOTLER, PhilipMARKETINGthe Free Press1989Umumxii, 401 p ind. 21 cm658.8 KOT sAsinghttps://siquest.uajy.ac.id/description/0000013613
institution Universitas Atma Jaya Yogyakarta
collection Perpustakaan Yogyakarta
language Asing
topic MARKETING
spellingShingle MARKETING
KOTLER, Philip
Social Marketing Strategies For Changing Public Behavior Philip Kotler, Eduardo L. Roberto
description
format Umum
author KOTLER, Philip
author_facet KOTLER, Philip
author_sort KOTLER, Philip
title Social Marketing Strategies For Changing Public Behavior Philip Kotler, Eduardo L. Roberto
title_short Social Marketing Strategies For Changing Public Behavior Philip Kotler, Eduardo L. Roberto
title_full Social Marketing Strategies For Changing Public Behavior Philip Kotler, Eduardo L. Roberto
title_fullStr Social Marketing Strategies For Changing Public Behavior Philip Kotler, Eduardo L. Roberto
title_full_unstemmed Social Marketing Strategies For Changing Public Behavior Philip Kotler, Eduardo L. Roberto
title_sort social marketing strategies for changing public behavior philip kotler, eduardo l. roberto
physical xii, 401 p ind. 21 cm
publisher the Free Press
publishDate 1989
callnumber-raw 658.8 KOT s
callnumber-search 658.8 KOT s
_version_ 1740836232440578048

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