Cita APA (7a ed.)

CRAVENS, D. W. (1983). Startegic Marketing Cases And Applications David W. Cravens And Cahles W. Lamb Jr. Richard D. Irwin.

Cita Chicago Style (17a ed.)

CRAVENS, David W. Startegic Marketing Cases And Applications David W. Cravens And Cahles W. Lamb Jr. Richard D. Irwin, 1983.

Cita MLA (8a ed.)

CRAVENS, David W. Startegic Marketing Cases And Applications David W. Cravens And Cahles W. Lamb Jr. Richard D. Irwin, 1983.