SCHULTZ, D. E. (1994). Strategic Advertising Campaigns Don E. Schultz. NTC- Business Books.
Style de citation Chicago (17e éd.)SCHULTZ, Don E. Strategic Advertising Campaigns Don E. Schultz. NTC- Business Books, 1994.
Style de citation MLA (8e éd.)SCHULTZ, Don E. Strategic Advertising Campaigns Don E. Schultz. NTC- Business Books, 1994.
Attention : ces citations peuvent ne pas être correctes à 100%.