APA (7th ed.) Citation

KAPFERER, J. N. (1992). Strategic Brand Management: New Aproaches Tp Creating And Evaluating Brand Equity Jean-noel Kapferer. the Free Press.

Chicago Style (17th ed.) Citation

KAPFERER, Jean Noel. Strategic Brand Management: New Aproaches Tp Creating And Evaluating Brand Equity Jean-noel Kapferer. the Free Press, 1992.

MLA (8th ed.) Citation

KAPFERER, Jean Noel. Strategic Brand Management: New Aproaches Tp Creating And Evaluating Brand Equity Jean-noel Kapferer. the Free Press, 1992.

Warning: These citations may not always be 100% accurate.