Cita APA

CRAVENS, D. W., & CRAVENS, D. W. (1997). Strategic Marketing. Il. Irwin.

Citación estilo Chicago

CRAVENS, David W., and David W. CRAVENS. Strategic Marketing. Il. Irwin, 1997.

Cita MLA

CRAVENS, David W., and David W. CRAVENS. Strategic Marketing. Il. Irwin, 1997.

Warning: These citations may not always be 100% accurate.