CRAVENS, D. W., & CRAVENS, D. W. (1996). Strategic Marketing Management Cases David W. Craven. Irwin.
Lua i Stíl Chicago (17ú heag.)CRAVENS, David W., agus David W. CRAVENS. Strategic Marketing Management Cases David W. Craven. Irwin, 1996.
Lua MLA (8ú heag.)CRAVENS, David W., agus David W. CRAVENS. Strategic Marketing Management Cases David W. Craven. Irwin, 1996.
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