BOGART, L. (1990). Strategy In Advertising Matching Media And Massages To Markets And Motivations. NTC Business Books.
Chicago-referens (17:e uppl.)BOGART, Leo. Strategy In Advertising Matching Media And Massages To Markets And Motivations. NTC Business Books, 1990.
MLA-referens (8:e uppl.)BOGART, Leo. Strategy In Advertising Matching Media And Massages To Markets And Motivations. NTC Business Books, 1990.
Varning: dessa hänvisningar är inte alltid fullständigt riktiga.