Cita APA (7a ed.)

COHEN, W. A. (1988). The Practice Of Marketing Management Analysis, Planning And Implementation William A. Cohen. Macmillan.

Cita Chicago Style (17a ed.)

COHEN, William A. The Practice Of Marketing Management Analysis, Planning And Implementation William A. Cohen. Macmillan, 1988.

Cita MLA (8a ed.)

COHEN, William A. The Practice Of Marketing Management Analysis, Planning And Implementation William A. Cohen. Macmillan, 1988.