APA (7th ed.) Citation

Zeithml, V. A. (1996). Service Marketing Valerie A. Zeithml. McGraw-Hill.

Chicago Style (17th ed.) Citation

Zeithml, Valerie A. Service Marketing Valerie A. Zeithml. McGraw-Hill, 1996.

MLA (8th ed.) Citation

Zeithml, Valerie A. Service Marketing Valerie A. Zeithml. McGraw-Hill, 1996.

Warning: These citations may not always be 100% accurate.