Lusch, R. F. (1987). Principles Of Marketing/ Robert F. Lusch And Virginia N. Lusch. A division of Wadsworth.
Cita Chicago Style (17a ed.)Lusch, Robert F. Principles Of Marketing/ Robert F. Lusch And Virginia N. Lusch. A division of Wadsworth, 1987.
Cita MLA (8a ed.)Lusch, Robert F. Principles Of Marketing/ Robert F. Lusch And Virginia N. Lusch. A division of Wadsworth, 1987.
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