Advertising Management Rajeev Batra, John G. Myers, David A. Aaker

Advertising Management Rajeev Batra, John G. Myers, David A. Aaker

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Bibliographic Details
Main Author: Batra, Rajeev
Format: Umum
Language:Asing
Published: Prentice Hall 1996
Subjects:
ADVERTISING
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id oai:lib.uajy.ac.id:0000020898
record_format oai_dc
spelling oai:lib.uajy.ac.id:00000208981999-12-28 07:49:02.000Advertising Management Rajeev Batra, John G. Myers, David A. AakerBatra, RajeevADVERTISINGPrentice Hall1996Umumxiii, 754 p.659.1 Bat aISBN:0-13-520917-xAsinghttps://siquest.uajy.ac.id/description/0000020898
institution Universitas Atma Jaya Yogyakarta
collection Perpustakaan Yogyakarta
language Asing
topic ADVERTISING
spellingShingle ADVERTISING
Batra, Rajeev
Advertising Management Rajeev Batra, John G. Myers, David A. Aaker
description
format Umum
author Batra, Rajeev
author_facet Batra, Rajeev
author_sort Batra, Rajeev
title Advertising Management Rajeev Batra, John G. Myers, David A. Aaker
title_short Advertising Management Rajeev Batra, John G. Myers, David A. Aaker
title_full Advertising Management Rajeev Batra, John G. Myers, David A. Aaker
title_fullStr Advertising Management Rajeev Batra, John G. Myers, David A. Aaker
title_full_unstemmed Advertising Management Rajeev Batra, John G. Myers, David A. Aaker
title_sort advertising management rajeev batra, john g. myers, david a. aaker
physical xiii, 754 p.
publisher Prentice Hall
publishDate 1996
callnumber-raw 659.1 Bat a
callnumber-search 659.1 Bat a
isbn ISBN:0-13-520917-x
_version_ 1740827850501521408

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