Παραπομπή σε μορφή APA (7η εκδ.)

Belch, G. E., & Belch, G. E. (1998). Advertising And Promotion: An Integrated Marketing Communications Perspective 4th ed. Irwin.

Παραπομπή σε μορφή Chicago (17η εκδ.)

Belch, George E., και George E. Belch. Advertising And Promotion: An Integrated Marketing Communications Perspective 4th Ed. Irwin, 1998.

Παραπομπή σε μορφή MLA (8th εκδ.)

Belch, George E., και George E. Belch. Advertising And Promotion: An Integrated Marketing Communications Perspective 4th Ed. Irwin, 1998.