Belch, G. E., & Belch, G. E. (1998). Advertising And Promotion: An Integrated Marketing Communications Perspective 4th ed. Irwin.
Chicago (17e ed.) BronvermeldingBelch, George E., en George E. Belch. Advertising And Promotion: An Integrated Marketing Communications Perspective 4th Ed. Irwin, 1998.
MLA (8e ed.) BronvermeldingBelch, George E., en George E. Belch. Advertising And Promotion: An Integrated Marketing Communications Perspective 4th Ed. Irwin, 1998.
Let op: Deze citaties zijn niet altijd 100% accuraat.