Advertising And Promotion: an Integrated Marketing Communications Perspective 4th ed.

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Päätekijä: Belch, George E.
Aineistotyyppi: Umum
Kieli:Inggris
Julkaistu: Irwin 1998
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spelling oai:lib.uajy.ac.id:00000222562007-05-07 00:00:00.000Advertising And Promotion: an Integrated Marketing Communications Perspective 4th ed.Belch, George E.Belch, George E.ADVERTISINGADVERTISINGIrwin1998Umumxxii, 762 p.;il. 27 cm659.1 Bel aISBN:0-07-116088-4Inggrishttps://siquest.uajy.ac.id/description/0000022256
institution Universitas Atma Jaya Yogyakarta
collection Perpustakaan Yogyakarta
language Inggris
topic ADVERTISING
ADVERTISING
spellingShingle ADVERTISING
ADVERTISING
Belch, George E.
Belch, George E.
Advertising And Promotion: an Integrated Marketing Communications Perspective 4th ed.
description
format Umum
author Belch, George E.
Belch, George E.
author_facet Belch, George E.
Belch, George E.
author_sort Belch, George E.
title Advertising And Promotion: an Integrated Marketing Communications Perspective 4th ed.
title_short Advertising And Promotion: an Integrated Marketing Communications Perspective 4th ed.
title_full Advertising And Promotion: an Integrated Marketing Communications Perspective 4th ed.
title_fullStr Advertising And Promotion: an Integrated Marketing Communications Perspective 4th ed.
title_full_unstemmed Advertising And Promotion: an Integrated Marketing Communications Perspective 4th ed.
title_sort advertising and promotion: an integrated marketing communications perspective 4th ed.
physical xxii, 762 p.;il. 27 cm
publisher Irwin
publishDate 1998
callnumber-raw 659.1 Bel a
callnumber-search 659.1 Bel a
isbn ISBN:0-07-116088-4
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